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Activity Report Explorer

Greater Wasatch • Entered by Barbara McConvill on June 29, 2020

Twice-monthly email outreach

April 1, 2020 – June 30, 2020

Participants and Hours

Pre Planning hours 1
Post Admin hours 1
Activity Hours 6
Participants 1
Total Hours 8

Key Issue: Multiple apply
Activity Type: Education & Outreach (tabling, films & lectures, regional B-walks/works)
Key Partners: Greater Wasatch Broadband

Short Description of Activity

The Broadband has a large Google Group (approx 200) but the list had been dormant for a few years. We were sending email but had no idea how effective they were. We had decided to start sending regular outreach emails twice per month (and additional if we had an emergency). In May we redesigned the email format with MailChimp and uploaded our email list. This free program allows to see how many in the group received the email, how many opened it, and how many clicked on various links in the email.

Reflection/Evaluation

So far it has gotten favorable reviews and we will continue to fine tune.